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HR-01 · DOSSIER
FILE HR-01 / AI SYSTEMS BUILDER / 2026

I build AI systemsthat grow businesses.

Hi, I'm Hafsteinn. I design and ship AI automations, growth algorithms, and custom software — the kind that took one artist from 0 to 5M listeners in 90 days, and made a client $900K in week one.

AI Builder
Software Developer
Growth / Sales
Hafsteinn Runarsson
HR-01 · SUBJECT
AI SYSTEMS · AUTOMATION · GROWTH · SOFTWARE · AI SYSTEMS · AUTOMATION · GROWTH · SOFTWARE · AI SYSTEMS · AUTOMATION · GROWTH · SOFTWARE · AI SYSTEMS · AUTOMATION · GROWTH · SOFTWARE ·
HR-01
BBCNBCCoca-Cola NorwaySpotifyElixifyKollega.aiYouTube NetworksDaia.noBBCNBCCoca-Cola NorwaySpotifyElixifyKollega.aiYouTube NetworksDaia.no
AI Automation/Growth Algorithms/Custom Software/AI Agents/Content Pipelines/Outreach Systems/Product Development/Campaign Design/AI Automation/Growth Algorithms/Custom Software/AI Agents/Content Pipelines/Outreach Systems/Product Development/Campaign Design/
WHO'S BEHIND THE FILE

I'm an operator who codes — and a coder who sells.

“If a system should be running itself, I build it.”

— Hafsteinn Runarsson · Norway

For years I've worked at the seam where code meets audience. I took an artist from zero to 5 million Spotify listeners in 90 days (BBC, NBC), solo-built software that did $900K in its first week, co-founded two AI platforms — Elixify and Kollega.ai — and run a faceless YouTube network doing millions of views on autopilot.

Now I do that for a handful of businesses at a time, through Daia. If there's a system in your business that should be running itself, I build it — then hand you the keys.

WHAT I BUILD

Systems, not deliverables.

4 capabilities · done-for-you
PROOF OF WORK

A few from the file.

Open the full dossier
THE PROCESS

How we work together.

  1. 01

    Audit

    We map exactly where AI moves the needle in your business. Free, no commitment — you leave with the plan whether we work together or not.

  2. 02

    Build

    I design and ship the system — automation, software, or growth engine. Weeks, not months. You see it working before you're all-in.

  3. 03

    Scale

    We measure, tune, and compound. The system is yours to keep — it keeps paying after I'm gone.

RISK REVERSAL

If it doesn't save you measurable hours — or make you measurable money — within 30 days, I build it for free.

DIRECT LINE / TRANSMISSION 01

Let’s build.

Open to select projects · 2026